Melloy Dodge is pleased to announce Chrysler and Ram Trucks “A Todo, Con Todo” campaign, which translates “To Everything, With Everything.” This comprehensive campaign is targeted at our Hispanic buyers and features a 15-city ad and radio campaign in both English and Spanish.
We are focusing on Ram Trucks, and the 30-second television commercials and 60-second radio ads will feature bilingual buyers in Texas, describing their real-life experiences with Ram Trucks. This exciting campaign will embrace our English and Spanish language customers with a focus on our Latino buyers. Dodge Ram 1500 and Dodge Ram 2500 are proven winners with our Latino customer, and this campaign will showcase this relationship. We are proud of our quality trucks and make every effort to assist our customers with their vehicle needs.
Television, Print, and Radio Ads
The radio ads will begin running in Albuquerque this month as well as nationally. The campaign will continue through the first quarter of 2012. Commercials will be featured on Spanish language stations, such as Telemundo and Univision, as well as radio. The print ads will run in both local and national markets. National publications, such as Hispanic Business, Automundo, and ESPN La Revista, will carry our new campaign as well as be featured in local Spanish-language newspapers.
An Exciting New Development
In addition, Ram has launched a comprehensive new Spanish-language brand website, http://es.ramtrucks.com/en/. Touring this website allows our Spanish speaking customers a full-service site will they can obtain information on Ram Trucks. Buyers will be able to build a Ram Truck, research warranty information, find towing capabilities of specific Ram Trucks and so much more. Truck buyers also have the ability to switch the site to English for added ease of use.
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Melloy Dodge employs a full-service staff of bilingual sales personal and service advisors to assist our Spanish and English speaking clientele. We are committed to being your one-stop shop for Ram Trucks and Dodge vehicles.
We are Waiting
There is no better time than now to purchase a Ram Truck. Our showroom is packed with Dodge Ram 1500 and Dodge Ram 2500. Melloy Dodge is committed to serving all of our customers. We pride ourselves of our knowledgeable sales staff, highly trained service department, and impressive fleet of fine Dodge Ram Trucks and cars.
Stop by today to talk to our staff about how Melloy Dodge can get you into your Dodge Ram Truck. You can also visit us at www.Facebook.com/MelloyDodgeAlbuquerque or on YouTube at http:/www.youtube.com/user/melloydodgeland to discover great deals and bargains.
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